William Murphy

William (Bill) Murphy, better known as "Murph," is responsible for day-to-day technical content. He is also serves as Administrator for the Top Advisor Awards Program. Murph is an Advanced Certified ProAdvisor with over 30 years of QuickBooks consulting experience. He has more than 45 years of experience in Business, Finance and Public Accounting. For many years Murph was the “anchor” of the National Advisor Network’s online forum (now the Woodard forum) and three-time consecutive winner of the NAN Online MVP award. Murph has published numerous articles in industry publications and served as Technical Editor for Business Analysis with QuickBooks by Wiley Publishing.
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Today's QB Talks: Workflow App Comparison

Join Debra Kilsheimer and myself for Insightful Accountant's QB Talks show today, July 16 at 2:00 PM Eastern when we will present a "Comparison of...

Top ProAdvisor Profile Opportunity Awaits

More than 125 of the 2025 Top ProAdvisor Award recipients have yet to complete their profiles for our ProAdvisor in Focus feature series. So, while...

Thomson Reuters Unveils New AI-native Agentic Applications

Thomson Reuters has unveiled its new 'Ready to Advise' and soon-to-be-released 'Ready to Review' AI-native Agentic Applications to transform tax and...

Today's Future Forward is Qvinci Period-End Analytics & Reporting

Today's Future Forward covers how Qvinci can streamline your period-end analytics and reporting to deliver enhanced value to your clients turning you...

Requesting Customer Prepayments (Deposits) on QBO Estimates

Have you routinely required customers to make 'deposits' or 'prepayments' for work you propose in an estimate as a requirement of acceptance of the...

Congratulations to the 2025 ProAdvisor Award Recipients

Scaling New Heights was a 'rush' of events, activities, interviews and travel. While we previously published the names of this year's ProAdvisor...

App Aware: Qount

App Awarefeatures are concise articles designed to inform you about a specific app.

Another Piece of the Accounting Puzzle - Puzzle.io

While attending Scaling New Heights, I was "puzzled to find" that I hadn't already explored 'Puzzle', an AI-native general ledger designed to save...

July's QB Talks: Workflow App Comparison

This month at Insightful Accountant's QB Talks show, Debra Kilsheimer and I will provide a "Comparison ofWorkflow Apps" that work with QuickBooks...

Insightful Accountant Webinars

Webinar Calendar

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Webinars This Month

Nov 04
New (and favorite) Apps for QuickBooks

New (and favorite) Apps for QuickBooks

November 4, 2026 · 2:00 PM ET

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Nov 10
From Bill Pay to CAS: Building Your Firm's Next Growth Engine

From Bill Pay to CAS: Building Your Firm's Next Growth Engine

November 10, 2026 · 11:00 AM ET

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Nov 10
The Software-First Payments Revolution: From Transaction to Trust

The Software-First Payments Revolution: From Transaction to Trust

November 10, 2026 · 12:30 PM ET

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Nov 10
How to Reduce B2B Credit Card Processing Fees

How to Reduce B2B Credit Card Processing Fees

November 10, 2026 · 2:00 PM ET

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Nov 11
Are your Clients Ready for CAS?

Are your Clients Ready for CAS?

November 11, 2026 · 12:00 PM ET

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Nov 11
What Is "Advisory" Anyway? The Different Types, and the One Small Businesses Pay For Every Month

What Is "Advisory" Anyway? The Different Types, and the One Small Businesses Pay For Every Month

November 11, 2026 · 2:00 PM ET

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Nov 13
Capital Expenditure Decision-Making: Maximizing ROI

Capital Expenditure Decision-Making: Maximizing ROI

November 13, 2026 · 11:00 AM ET

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Nov 19
DEBunk'd: The Lies Keeping Firms Small

DEBunk'd: The Lies Keeping Firms Small

November 19, 2026 · 2:00 PM ET

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Nov 19
Talking AI to Clients: How to have the AI conversation without losing the client

Talking AI to Clients: How to have the AI conversation without losing the client

November 19, 2026 · 3:30 PM ET

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Nov 24
Your Website: Is It Helping You Win Clients—or Losing Them?

Your Website: Is It Helping You Win Clients—or Losing Them?

November 24, 2026 · 2:00 PM ET

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