William Murphy

William (Bill) Murphy, better known as "Murph," is responsible for day-to-day technical content. He is also serves as Administrator for the Top Advisor Awards Program. Murph is an Advanced Certified ProAdvisor with over 30 years of QuickBooks consulting experience. He has more than 45 years of experience in Business, Finance and Public Accounting. For many years Murph was the “anchor” of the National Advisor Network’s online forum (now the Woodard forum) and three-time consecutive winner of the NAN Online MVP award. Murph has published numerous articles in industry publications and served as Technical Editor for Business Analysis with QuickBooks by Wiley Publishing.
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Intuit QuickBooks Desktop QuickBooks Desktop 2022 Product Sunset

QuickBooks Desktop 2022 Sunsets Tomorrow

"So long, farewell, auf wiedersehen, goodbye...1" 

Insightful Accountant wants to remind you that the "clock is ticking, " ALL QuickBooks Desktop...

Scaling New Heights QB Talks Woodard Orlando, FL

Next Month's QB Talks is about Prepping for Scaling New Heights

QuickBooks Intuit Price Hikes

QuickBooks Price Hikes

Intuit has just announced price increases impacting QuickBooks Online, QuickBooks Online Payroll, QuickBooks Desktop and QuickBooks Desktop Payroll.  

Sales Tax Trip Tuesday Time Avalara On the road again...

Sales Tax Trip Tuesday for May 2025

"On the road again, paying sales tax, on the road again..." Yes, we are climbing back into our SUV and are ready to head out on the second leg of...

Memorial Day Remembering

Memorial Day 2025

Growing up, I remember going with my mom and grandmother to the local cemetery to 'decorate' the graves of family members on Memorial Day. We did...

Partner Program Advisor Alliance Strategic partnership(s) ApprovalMax

Advisor Alliance: ApprovalMax

Advisor Alliance is one way we here at Insightful Accountant can assist you in improving your business related to the various apps and software...

Airwallex Funding

Airwallex Raises $300 million Series F to build global banking future

Airwallex, a leading global payments and financial platform for modern businesses, has completed a $300 million Series F funding round at a valuation...

Xero Financial News Market Growth

Xero’s FY25 Delivers 23% Revenue Growth

Xero Limited (ASX: XRO) has reported its full year earnings to  31 March 2025 (FY25).

The results highlight Xeroʼs continued track record of strong...

Intuit Enterprise Suite How to ERP Key-performance-indicators (KPIs)

How to Intuit Enterprise Suite: Using Real-time KPI Data

Intuit Enterprise Suite (IES) lets you view consolidated, real-time KPI performance across your entities to make timely decisions and determine ...

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Oct 13
The CAS Craze: The service model of forward-looking practices

The CAS Craze: The service model of forward-looking practices

October 13, 2026 · 11:00 AM ET

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Build an Advisory Firm Clients Stay With

Build an Advisory Firm Clients Stay With

October 15, 2026 · 2:00 PM ET

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Choose Your Firm: What kind of accounting firm do you want to be?

Choose Your Firm: What kind of accounting firm do you want to be?

October 15, 2026 · 3:30 PM ET

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Oct 21
Mastering Ag Advisory: Budgets, Scenarios and Succession Planning

Mastering Ag Advisory: Budgets, Scenarios and Succession Planning

October 21, 2026 · 12:00 PM ET

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Oct 22
Five Easy Ways to Use AI This Tax Season

Five Easy Ways to Use AI This Tax Season

October 22, 2026 · 12:00 PM ET

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Oct 28
Transactional vs Advisory: Where Do You Stand?

Transactional vs Advisory: Where Do You Stand?

October 28, 2026 · 12:00 PM ET

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Oct 28
You Already Know Enough: How to Start Your First CFO Advisory Conversation.

You Already Know Enough: How to Start Your First CFO Advisory Conversation.

October 28, 2026 · 2:00 PM ET

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Oct 29
The Weekly A/P: Transforming Ingredients into Intel

The Weekly A/P: Transforming Ingredients into Intel

October 29, 2026 · 2:00 PM ET

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Nov 10
From Bill Pay to CAS: Building Your Firm's Next Growth Engine

From Bill Pay to CAS: Building Your Firm's Next Growth Engine

November 10, 2026 · 11:00 AM ET

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Nov 10
The Software-First Payments Revolution: From Transaction to Trust

The Software-First Payments Revolution: From Transaction to Trust

November 10, 2026 · 12:30 PM ET

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Nov 10
How to Reduce B2B Credit Card Processing Fees

How to Reduce B2B Credit Card Processing Fees

November 10, 2026 · 2:00 PM ET

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