William Murphy

William (Bill) Murphy, better known as "Murph," is responsible for day-to-day technical content. He is also serves as Administrator for the Top Advisor Awards Program. Murph is an Advanced Certified ProAdvisor with over 30 years of QuickBooks consulting experience. He has more than 45 years of experience in Business, Finance and Public Accounting. For many years Murph was the “anchor” of the National Advisor Network’s online forum (now the Woodard forum) and three-time consecutive winner of the NAN Online MVP award. Murph has published numerous articles in industry publications and served as Technical Editor for Business Analysis with QuickBooks by Wiley Publishing.
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QuickBooks QBO Artificial Intelligence QBO Monday Minute

QB Monday Minute: More about the New QuickBooks Online

Last week we introduced you to the soon to be released “New” QuickBooks Online experience. We told you we would have more details about this “Agentic...

Partner Program Advisor Alliance

Advisor Alliance: Erplain

Advisor Alliance is one way we here at Insightful Accountant can assist you in improving your business related to the various apps and software...

Top 100 ProAdvisor ProAdvisor Awards Top 25 Up-n-coming ProAdvisor Top 50 International ProAdvisor

A Personal Invitation from Murph to ProAdvisor Award Recipients

If you've been recognized this year (2025) or in any of the past dozen years as a ProAdvisor Award recipient including Top 100 ProAdvisors, Top 25...

Intuit QuickBooks Online Balance Sheet QuickBooks Online Accountant Budgets

What's New in QuickBooks: Reviewing Balance Sheet Budgets

A Balance Sheet report gives you a financial snapshot of your company as of a specific date.

ProAdvisor Awards

Award Advisory - Specifics You May Not Know

Please Meet the Sponsors Powering the ProAdvisor Awards

Get connected and learn more about our Sponsors! Discover exclusive insights and resources!

...

Scaling New Heights QB Talks Woodard Orlando, FL

Get Ready for Scaling New Heights at Wednesday's QB Talks

QuickBooks Artificial Intelligence Agentic AI

New QuickBooks Experience On The Way

Did you know that a 'new' QuickBooks Online is soon to be released? I'm not talking about simply a few new features like those commonly released...

Inventory Distribution ERP Manufacturing eCommerce

App Aware - Erplain and Stockpit

Today, you get "two, two, two App Aware (features) in one." You might remember a similar chime from 'certs.' 

Top 100 ProAdvisor 2025 ProAdvisor Awards Top 25 Up-n-coming ProAdvisor Top 50 International ProAdvisor Top ProAdvisor in Focus

We want your Top ProAdvisor Profile

Please Meet the Sponsors Powering the ProAdvisor Awards

Get connected and learn more about our Sponsors! Discover exclusive insights and resources!

...

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QBTalks-Apps: QuickBooks Capital The New QuickBooks Lending Overview

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Cash Flow Talks August: Working Capital Management: Unlocking Cash Flow from Operations

Cash Flow Talks August: Working Capital Management: Unlocking Cash Flow from Operations

August 14, 2026 · 11:00 AM ET

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Aug 18
Tech Stack Assembly: Your AI Policy Isn't Built for What's Coming: Building an AI Handbook for the Agentic Future

Tech Stack Assembly: Your AI Policy Isn't Built for What's Coming: Building an AI Handbook for the Agentic Future

August 18, 2026 · 2:00 PM ET

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TPN Tax Talks August: Tax Tech Stack and AI

TPN Tax Talks August: Tax Tech Stack and AI

August 20, 2026 · 12:00 PM ET

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Aug 20
Mastering Strategies for Growth Class #10: Stop Reporting the Past: Turn Numbers into Decisions

Mastering Strategies for Growth Class #10: Stop Reporting the Past: Turn Numbers into Decisions

August 20, 2026 · 2:15 PM ET

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AI Talks: MCP Explained: How to Make Your Tools Work Together

AI Talks: MCP Explained: How to Make Your Tools Work Together

August 20, 2026 · 3:30 PM ET

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AI Deep Dive: The Growth Manager, Start to Finish: One Prospect, Six Skills, No Guessing

AI Deep Dive: The Growth Manager, Start to Finish: One Prospect, Six Skills, No Guessing

August 24, 2026 · 2:00 PM ET

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IA Marketing Talks: The 4-Question Fix for Closing Better Clients

IA Marketing Talks: The 4-Question Fix for Closing Better Clients

August 25, 2026 · 2:00 PM ET

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Figured: From Compliance to Advisory: Building an Ag Accounting Practice

Figured: From Compliance to Advisory: Building an Ag Accounting Practice

August 27, 2026 · 12:00 PM ET

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Suite Success: Running Your Entire Firm with Intuit Accountant Suite

Suite Success: Running Your Entire Firm with Intuit Accountant Suite

August 28, 2026 · 12:00 PM ET

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