William Murphy

William (Bill) Murphy, better known as "Murph," is responsible for day-to-day technical content. He is also serves as Administrator for the Top Advisor Awards Program. Murph is an Advanced Certified ProAdvisor with over 30 years of QuickBooks consulting experience. He has more than 45 years of experience in Business, Finance and Public Accounting. For many years Murph was the “anchor” of the National Advisor Network’s online forum (now the Woodard forum) and three-time consecutive winner of the NAN Online MVP award. Murph has published numerous articles in industry publications and served as Technical Editor for Business Analysis with QuickBooks by Wiley Publishing.
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APPS Accounting

LeaseCrunch rebrands as Crunchafi

LeaseCrunch, a trusted provider of cloud-based accounting software for CPA firms, today announces itsrebrand as Crunchafi. The new identity signals...

Intuit QuickBooks Online Artificial Intelligence Agentic AI

Intuit to Introduce Agentic AI within QuickBooks on July 1st

Tuesday, July 1, 2025, will see Intuit Inc., the global financial technology platform that makes Intuit TurboTax, Credit Karma,QuickBooks, and ...

Tax Artificial Intelligence Thomson Reuters

Thomson Reuters Report shows Tax Firms without AI will fall behind

Thomson Reuters, a global content and technology company, has today released its 2025 Future of Professionals report, which reveals a significant...

Scaling New Heights Woodard

Scaling New Heights 2026 Announced for Return to Orlando

Xero

Xero to acquire Melio for $2.5B

Xero Limited has today announced it has entered into a binding agreement to acquire 100% of Melio Limited and its associated entities (collectively...

2025 ProAdvisor Awards ProAdvisor Of The Year International ProAdvisor Of The Year

Insightful Accountant Announces ProAdvisor Award Recipients

Monday’s Opening General Session of Scaling New Heights saw the announcement of the ProAdvisor Awards for 2025. The ProAdvisor of the Year, the...

QB Talks Workflow App Comparison

July’s QB Talks: Workflow App Comparison

Workflow management and practice management are related but distinct concepts. And while all practice management ‘tech’ should include workflow...

Sales Tax Trip Tuesday Time Avalara Sales Tax

Sales Tax Trip Tuesday - Seattle to Glacier National Part 3

We are up bright and early to head east from One Lakeside in Coeur d'Alene, Idaho. We have about a 6-hour drive ahead of us, and we also change time...

Accounting Artificial Intelligence Agentic AI

Digits launches AI Agents for its Autonomous General Ledger

Digits AI-native accounting platform has launched Digits Accounting Agents, embedding AI agents to run entire accounting workflows for firms on its ...

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Webinars This Month

Aug 12
QBTalks-Apps: QuickBooks Capital The New QuickBooks Lending Overview

QBTalks-Apps: QuickBooks Capital The New QuickBooks Lending Overview

August 12, 2026 · 2:00 PM ET

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Aug 14
Cash Flow Talks August: Working Capital Management: Unlocking Cash Flow from Operations

Cash Flow Talks August: Working Capital Management: Unlocking Cash Flow from Operations

August 14, 2026 · 11:00 AM ET

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Aug 18
Tech Stack Assembly: Your AI Policy Isn't Built for What's Coming: Building an AI Handbook for the Agentic Future

Tech Stack Assembly: Your AI Policy Isn't Built for What's Coming: Building an AI Handbook for the Agentic Future

August 18, 2026 · 2:00 PM ET

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Aug 20
TPN Tax Talks August: Tax Tech Stack and AI

TPN Tax Talks August: Tax Tech Stack and AI

August 20, 2026 · 12:00 PM ET

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Aug 20
Mastering Strategies for Growth Class #10: Stop Reporting the Past: Turn Numbers into Decisions

Mastering Strategies for Growth Class #10: Stop Reporting the Past: Turn Numbers into Decisions

August 20, 2026 · 2:15 PM ET

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Aug 20
AI Talks: MCP Explained: How to Make Your Tools Work Together

AI Talks: MCP Explained: How to Make Your Tools Work Together

August 20, 2026 · 3:30 PM ET

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Aug 24
AI Deep Dive: The Growth Manager, Start to Finish: One Prospect, Six Skills, No Guessing

AI Deep Dive: The Growth Manager, Start to Finish: One Prospect, Six Skills, No Guessing

August 24, 2026 · 2:00 PM ET

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Aug 25
IA Marketing Talks: The 4-Question Fix for Closing Better Clients

IA Marketing Talks: The 4-Question Fix for Closing Better Clients

August 25, 2026 · 2:00 PM ET

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Aug 27
Figured: From Compliance to Advisory: Building an Ag Accounting Practice

Figured: From Compliance to Advisory: Building an Ag Accounting Practice

August 27, 2026 · 12:00 PM ET

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Aug 28
Suite Success: Running Your Entire Firm with Intuit Accountant Suite

Suite Success: Running Your Entire Firm with Intuit Accountant Suite

August 28, 2026 · 12:00 PM ET

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