William Murphy

William (Bill) Murphy, better known as "Murph," is responsible for day-to-day technical content. He is also serves as Administrator for the Top Advisor Awards Program. Murph is an Advanced Certified ProAdvisor with over 30 years of QuickBooks consulting experience. He has more than 45 years of experience in Business, Finance and Public Accounting. For many years Murph was the “anchor” of the National Advisor Network’s online forum (now the Woodard forum) and three-time consecutive winner of the NAN Online MVP award. Murph has published numerous articles in industry publications and served as Technical Editor for Business Analysis with QuickBooks by Wiley Publishing.
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Sage Announces Workforce Intelligence, Analytics for Sage People

 Sage, a leader in accounting, financial, HR and payroll technology for small and mid-sized businesses, today announced the launch of Work,force...

Today's QBTalks: 5 Reasons why Avalara should be in Your Tech Stack

It's time for the August edition of QBTalks. Join me today, Wednesday, August 20, 2025 at 2:00 PM Eastern as we look at Five reasons, beyond Sales...

New Awards Portal for 2026

With the increase in the number of Award Groups, along with the growth in Award participants, Insightful Accountant has configured a new Awards...

Xero Study: Celebrating Wins Boosts U.S. Business Success

Xero, a global small business platform, has today published new independent research1 revealing the impact of celebrating business milestones and...

Over-the-river and By-the-Beach to Orlando We Will Go.

"On the Road Again, Paying Sales Tax, on the road again… I'm on the road again!" Yes, it is that time of the month, the Avalara Sales Tax Trip Tuesday

QBO Sees Sales Tax Enhancements

Enhancements made to QuickBooks now permit the transmittal of sales tax returns directly from within QuickBooks Online when remittance is being made...

Sage Announces Expanded Capabilities for Intacct in R3-2025 Release

Sage, a leader in accounting, financial, HR and payroll technology for small and mid-sized businesses, today unveiled powerful new capabilities in...

Oracle NetSuite Announces NetSuite AI Connector Service

AI is creating a world of new possibilities for businesses. We see it every day in how customers are taking advantage of the AI capabilities embedded...

August's QBTalks: 5 Reasons why Avalara should be in Your Tech Stack

Did you know that Avalara handles 'way more' than Sales Tax?  Join Murph, and his guests from "Team Avalara"  for our next QBTalks on August 20, 2025...

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Nov 04
New (and favorite) Apps for QuickBooks

New (and favorite) Apps for QuickBooks

November 4, 2026 · 2:00 PM ET

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Nov 10
From Bill Pay to CAS: Building Your Firm's Next Growth Engine

From Bill Pay to CAS: Building Your Firm's Next Growth Engine

November 10, 2026 · 11:00 AM ET

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Nov 10
The Software-First Payments Revolution: From Transaction to Trust

The Software-First Payments Revolution: From Transaction to Trust

November 10, 2026 · 12:30 PM ET

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Nov 10
How to Reduce B2B Credit Card Processing Fees

How to Reduce B2B Credit Card Processing Fees

November 10, 2026 · 2:00 PM ET

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Nov 11
Are your Clients Ready for CAS?

Are your Clients Ready for CAS?

November 11, 2026 · 12:00 PM ET

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Nov 11
What Is "Advisory" Anyway? The Different Types, and the One Small Businesses Pay For Every Month

What Is "Advisory" Anyway? The Different Types, and the One Small Businesses Pay For Every Month

November 11, 2026 · 2:00 PM ET

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Nov 13
Capital Expenditure Decision-Making: Maximizing ROI

Capital Expenditure Decision-Making: Maximizing ROI

November 13, 2026 · 11:00 AM ET

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Nov 19
DEBunk'd: The Lies Keeping Firms Small

DEBunk'd: The Lies Keeping Firms Small

November 19, 2026 · 2:00 PM ET

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Nov 19
Talking AI to Clients: How to have the AI conversation without losing the client

Talking AI to Clients: How to have the AI conversation without losing the client

November 19, 2026 · 3:30 PM ET

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Nov 24
Your Website: Is It Helping You Win Clients—or Losing Them?

Your Website: Is It Helping You Win Clients—or Losing Them?

November 24, 2026 · 2:00 PM ET

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