William Murphy

William (Bill) Murphy, better known as "Murph," is responsible for day-to-day technical content. He is also serves as Administrator for the Top Advisor Awards Program. Murph is an Advanced Certified ProAdvisor with over 30 years of QuickBooks consulting experience. He has more than 45 years of experience in Business, Finance and Public Accounting. For many years Murph was the “anchor” of the National Advisor Network’s online forum (now the Woodard forum) and three-time consecutive winner of the NAN Online MVP award. Murph has published numerous articles in industry publications and served as Technical Editor for Business Analysis with QuickBooks by Wiley Publishing.
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Today's October 7th QBTalks-Apps covers What's New with Intuit Enterprise Suite

Join us TODAY at 2:00 PM Eastern on this Wednesday, October 7th, for our QBTalks-Apps Show which looks at "What's New with Intuit Enterprise Suite"....

2027 International Advisor Award Requirements

No, it isn't Tuesday... that's why this is a 'special edition' to outline the 2027 Top International Advisor Awards' Minimum Requirements. 

Enhanced Top Advisor Awards Experience On-The-Way for 2027

In our search to find the 'best Advisors on the Planet', Insightful Accountant has once again taken the time to rework key components of both the...

QuickBooks Workforce Certification Has Arrived

October has arrived; can you believe it? And with its arrival, Intuit has launched the new ProAdvisor 'Workforce' certification in lieu of 'Payroll'...

Mind of Murph Replay: Is AI the Beginning of the Terminator Timeline

The time seems right for Murph to look back at a feature he wrote nearly 10 years ago about the future of AI...this reprint may be a glimpse of man...

What's Extra about our Oct 7 QBTalks-Apps Show

Everyone wants to know what's 'Extra' about our upcoming QBTalks-Apps show. The answer is simple, not only 'Extra' content you will likely find...

Our October 7th QBTalks-Apps covers What's New with Intuit Enterprise Suite

Join us at 2:00 PM Eastern on October 7, 2026, for our QBTalks-Apps Show which is all about Intuit Enterprise Suite.

2027 Top U.S. Advisor Awards Minimum Requirements

Murph summarizes the Active Client and Current Certification requirements for the 2027 Top U.S. Advisor Awards; International will be covered next...

QuickBooks Desktop, Enterprise and Payroll Certification Changes

QuickBooks Desktop & Desktop Enterprise ProAdvisor Certifications will be sunset 10/23/26; Payroll certification becomes Workforce certification...

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Capital Expenditure Decision-Making: Maximizing ROI

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November 13, 2026 · 11:00 AM ET

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Grow the Team You Have: Getting Your People Invested in New Skills, New Technology, and New Levels

Grow the Team You Have: Getting Your People Invested in New Skills, New Technology, and New Levels

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Intuit Accountant Suite and ProConnect Tax Connectivity

Intuit Accountant Suite and ProConnect Tax Connectivity

November 18, 2026 · 2:00 PM ET

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Nov 19
DEBunk'd: The Lies Keeping Firms Small

DEBunk'd: The Lies Keeping Firms Small

November 19, 2026 · 2:00 PM ET

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Talking AI to Clients: How to have the AI conversation without losing the client

Talking AI to Clients: How to have the AI conversation without losing the client

November 19, 2026 · 3:30 PM ET

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Nov 23
The Second Set of Books: What Your Firm Knows That AI Doesn't

The Second Set of Books: What Your Firm Knows That AI Doesn't

November 23, 2026 · 2:00 PM ET

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Your Website: Is It Helping You Win Clients—or Losing Them?

Your Website: Is It Helping You Win Clients—or Losing Them?

November 24, 2026 · 2:00 PM ET

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