William Murphy

William (Bill) Murphy, better known as "Murph," is responsible for day-to-day technical content. He is also serves as Administrator for the Top Advisor Awards Program. Murph is an Advanced Certified ProAdvisor with over 30 years of QuickBooks consulting experience. He has more than 45 years of experience in Business, Finance and Public Accounting. For many years Murph was the “anchor” of the National Advisor Network’s online forum (now the Woodard forum) and three-time consecutive winner of the NAN Online MVP award. Murph has published numerous articles in industry publications and served as Technical Editor for Business Analysis with QuickBooks by Wiley Publishing.
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Free Intuit Intuit QuickBooks ProAdvisor Program Jaclyn Anku QBTalks-Apps Murph

Our July 8 QBTalks-Apps Show is Intuit's ProAdvisor Evolution Part 2

Our July (July 8, 2026, at 2:00 PM Eastern) QBTalks-Apps show has Intuit’s Jaclyn Anku joining me as we continue our discussion of the evolution of...

Free Top ProAdvisors 2025 ProAdvisor Awards

Join QBTalks Today for Our Annual 'Top Advisor' Show

Several of Insightful Accountant’s 2026Top Advisors will come together Today for QBTalks Show "Live from Scaling New Heights" to discuss what it...

Free Scaling New Heights 2026 Top Advisor Awards

Insightful Accountant's 2026 Top Advisors Announced

Insightful Accountant is proud to announce the 2026 Top Advisor Award recipients. 

Free ProAdvisors Technical Support

More Technical Support (new days and hours) for ProAdvisors

Starting this month, Intuit is expanding the availability of your QuickBooks accountant support team. Service availability is based on your...

Free Cash-flow Profitability Advisory Ecosystem Enlightenments QuickBooks Integration Financial strategies Clear Path to Cash Advisor

Ecosystem Enlightenment: Clear Path to Cash Advisor

This Ecosystem Enlightenment focuses on Clear Path to Cash Advisor.

Free Annual Recertification Intuit QuickBooks ProAdvisor Program Ending Soon

QuickBooks ProAdvisor Recertification Due by June 30, 2026

Part of what it means to be a 'Certified' QuickBooks ProAdvisor is maintaining your 'certification'. That means participating in the annual...

Free Top ProAdvisors 2025 ProAdvisor Awards

June 17 QBTalks is Our Annual 'Top Advisor' Show

Several of Insightful Accountant’s 2026Top Advisors will come together for the June 17 QBTalks Show "Live from Scaling New Heights" to discuss what...

2026 Top Advisor Awards Intuit ProPartner Program

Comparing Intuit ProPartners with Insightful Accountant Top Advisors

Around the middle of last month Intuit formally announced their 'next step' in the evolution of the ProAdvisor Program which is nearly 30 years old....

Free Practice Management Atlura CaronBletzer

Atlura Practice Management System

CaronBletzer, a national accounting firm specializing in employee benefit plan audits, has announced the release of Atlura, a practice management...

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Webinars This Month

Aug 14
Cash Flow Talks August: Working Capital Management: Unlocking Cash Flow from Operations

Cash Flow Talks August: Working Capital Management: Unlocking Cash Flow from Operations

August 14, 2026 · 11:00 AM ET

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Aug 18
Tech Stack Assembly: Your AI Policy Isn't Built for What's Coming: Building an AI Handbook for the Agentic Future

Tech Stack Assembly: Your AI Policy Isn't Built for What's Coming: Building an AI Handbook for the Agentic Future

August 18, 2026 · 2:00 PM ET

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Aug 19
QBTalks: A Look at Popular Point-of-Sale Systems

QBTalks: A Look at Popular Point-of-Sale Systems

August 19, 2026 · 2:00 PM ET

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Aug 20
TPN Tax Talks August: Tax Tech Stack and AI

TPN Tax Talks August: Tax Tech Stack and AI

August 20, 2026 · 12:00 PM ET

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Aug 20
Mastering Strategies for Growth Class #10: Stop Reporting the Past: Turn Numbers into Decisions

Mastering Strategies for Growth Class #10: Stop Reporting the Past: Turn Numbers into Decisions

August 20, 2026 · 2:15 PM ET

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Aug 20
AI Talks: MCP Explained: How to Make Your Tools Work Together

AI Talks: MCP Explained: How to Make Your Tools Work Together

August 20, 2026 · 3:30 PM ET

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Aug 24
AI Deep Dive: The Growth Manager, Start to Finish: One Prospect, Six Skills, No Guessing

AI Deep Dive: The Growth Manager, Start to Finish: One Prospect, Six Skills, No Guessing

August 24, 2026 · 2:00 PM ET

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Aug 25
IA Marketing Talks: The 4-Question Fix for Closing Better Clients

IA Marketing Talks: The 4-Question Fix for Closing Better Clients

August 25, 2026 · 2:00 PM ET

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Aug 27
Figured: From Compliance to Advisory: Building an Ag Accounting Practice

Figured: From Compliance to Advisory: Building an Ag Accounting Practice

August 27, 2026 · 12:00 PM ET

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Aug 28
Suite Success: Running Your Entire Firm with Intuit Accountant Suite

Suite Success: Running Your Entire Firm with Intuit Accountant Suite

August 28, 2026 · 12:00 PM ET

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