William Murphy

William (Bill) Murphy, better known as "Murph," is responsible for day-to-day technical content. He is also serves as Administrator for the Top Advisor Awards Program. Murph is an Advanced Certified ProAdvisor with over 30 years of QuickBooks consulting experience. He has more than 45 years of experience in Business, Finance and Public Accounting. For many years Murph was the “anchor” of the National Advisor Network’s online forum (now the Woodard forum) and three-time consecutive winner of the NAN Online MVP award. Murph has published numerous articles in industry publications and served as Technical Editor for Business Analysis with QuickBooks by Wiley Publishing.
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September's QBTalks is Best of Our Practice Management App Compare

Join Murph and Debra Kilsheimer for September's QBTalks Show scheduled for 2:00 PM Eastern on Wednesday, September 17, 2025. This month, will discuss...

Advisor Awards-Tips: Save Yourself Time

If you have participated in the U.S. Awards process either last year (2025) or the prior year (2024) you have the potential for saving yourself...

2026 Top Advisor Awards Are Underway

The 2026 Top Advisor Awards are underway. You can now Apply, or Nominate your favorite Advisor, for this year's awards.

Remembering This Labor Day Holiday

We at Insightful Accountant, like most of you, are celebrating Labor Day on this long Monday-holiday weekend. For many, this holiday represents 'the...

Intuit Enterprise Suite - Shared Chart of Accounts

In the Summer 2025 feature release to Intuit Enterprise Suite, Parent Company Administrators now have the option of a Shared Chart of Accounts. This...

New Agentic-AI Payroll Agent for QuickBooks Online

Have you dreamed of walking on a sandy beach while your payroll was being done for you back home? Well the new Agentic-AI Payroll Agent coming soon...

2026 Top Advisor Awards Launch Tonight

The 2026 Top Advisor Awards open tonight. Applications and Nominations (by third-parties)begin at 6:00 PM Eastern, August 26, 2025.

2026 Top Advisor Awards: Qualifications

The 2026 Top Advisor Awards encompass four award groups: the Top 100 U.S. ProAdvisors, the Top 25 Up-n-coming ProAdvisors, the Top 50 International...

Will You Raise Your Rates Over the Next Year?

Are you in the process of raising your service fees for 2026?  If not, perhaps you should be.

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