William Murphy

William (Bill) Murphy, better known as "Murph," is responsible for day-to-day technical content. He is also serves as Administrator for the Top Advisor Awards Program. Murph is an Advanced Certified ProAdvisor with over 30 years of QuickBooks consulting experience. He has more than 45 years of experience in Business, Finance and Public Accounting. For many years Murph was the “anchor” of the National Advisor Network’s online forum (now the Woodard forum) and three-time consecutive winner of the NAN Online MVP award. Murph has published numerous articles in industry publications and served as Technical Editor for Business Analysis with QuickBooks by Wiley Publishing.
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Scaling New Heights 2027 Returns to Orlando

The Scaling New Heights educational conference, themed: "Transcend the Machines", will return to the Orlando Marriott World Center on June 27-30 for...

Intuit Connect On is Today

Today, Intuit CEO Sasan Goodarzi will be speaking directly to accountants about the future of Intuit's partnership with them including new...

Join us June 24 for The ERP Update's Platform Talks

Whether you use an accounting platform or an ERP, if you have 'sales tax' responsibilities, you won't want to miss The ERP Update's new Platform...

Certified Payroll Reporting

With this new feature, QuickBooks & Workforce Elite help to keep you compliant with those projects requiring ‘certified payroll reports.’

Our July 8 QBTalks-Apps Show is Intuit's ProAdvisor Evolution Part 2

Our July (July 8, 2026, at 2:00 PM Eastern) QBTalks-Apps show has Intuit’s Jaclyn Anku joining me as we continue our discussion of the evolution of...

Join QBTalks Today for Our Annual 'Top Advisor' Show

Several of Insightful Accountant’s 2026Top Advisors will come together Today for QBTalks Show "Live from Scaling New Heights" to discuss what it...

Insightful Accountant's 2026 Top Advisors Announced

Insightful Accountant is proud to announce the 2026 Top Advisor Award recipients. 

More Technical Support (new days and hours) for ProAdvisors

Starting this month, Intuit is expanding the availability of your QuickBooks accountant support team. Service availability is based on your...

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Oct 27
Why Should They Choose You?: Positioning Your Accounting Firm to Stand Out

Why Should They Choose You?: Positioning Your Accounting Firm to Stand Out

October 27, 2026 · 2:00 PM ET

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Oct 28
Transactional vs Advisory: Where Do You Stand?

Transactional vs Advisory: Where Do You Stand?

October 28, 2026 · 12:00 PM ET

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Oct 28
You Already Know Enough: How to Start Your First CFO Advisory Conversation.

You Already Know Enough: How to Start Your First CFO Advisory Conversation.

October 28, 2026 · 2:00 PM ET

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Oct 29
The Weekly A/P: Transforming Ingredients into Intel

The Weekly A/P: Transforming Ingredients into Intel

October 29, 2026 · 2:00 PM ET

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Nov 10
From Bill Pay to CAS: Building Your Firm's Next Growth Engine

From Bill Pay to CAS: Building Your Firm's Next Growth Engine

November 10, 2026 · 11:00 AM ET

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Nov 10
The Software-First Payments Revolution: From Transaction to Trust

The Software-First Payments Revolution: From Transaction to Trust

November 10, 2026 · 12:30 PM ET

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Nov 10
How to Reduce B2B Credit Card Processing Fees

How to Reduce B2B Credit Card Processing Fees

November 10, 2026 · 2:00 PM ET

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Nov 13
Capital Expenditure Decision-Making: Maximizing ROI

Capital Expenditure Decision-Making: Maximizing ROI

November 13, 2026 · 11:00 AM ET

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Nov 19
DEBunk'd: The Lies Keeping Firms Small

DEBunk'd: The Lies Keeping Firms Small

November 19, 2026 · 2:00 PM ET

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Nov 19
Talking AI to Clients: How to have the AI conversation without losing the client

Talking AI to Clients: How to have the AI conversation without losing the client

November 19, 2026 · 3:30 PM ET

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