William Murphy

William (Bill) Murphy, better known as "Murph," is responsible for day-to-day technical content. He is also serves as Administrator for the Top Advisor Awards Program. Murph is an Advanced Certified ProAdvisor with over 30 years of QuickBooks consulting experience. He has more than 45 years of experience in Business, Finance and Public Accounting. For many years Murph was the “anchor” of the National Advisor Network’s online forum (now the Woodard forum) and three-time consecutive winner of the NAN Online MVP award. Murph has published numerous articles in industry publications and served as Technical Editor for Business Analysis with QuickBooks by Wiley Publishing.
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Free Intuit Intuit QuickBooks ProAdvisor Program Jaclyn Anku QBTalks-Apps Murph

Our July 8 QBTalks-Apps Show is Intuit's ProAdvisor Evolution Part 2

Our July (July 8, 2026, at 2:00 PM Eastern) QBTalks-Apps show has Intuit’s Jaclyn Anku joining me as we continue our discussion of the evolution of...

Free Top ProAdvisors 2025 ProAdvisor Awards

Join QBTalks Today for Our Annual 'Top Advisor' Show

Several of Insightful Accountant’s 2026Top Advisors will come together Today for QBTalks Show "Live from Scaling New Heights" to discuss what it...

Free Scaling New Heights 2026 Top Advisor Awards

Insightful Accountant's 2026 Top Advisors Announced

Insightful Accountant is proud to announce the 2026 Top Advisor Award recipients. 

Free ProAdvisors Technical Support

More Technical Support (new days and hours) for ProAdvisors

Starting this month, Intuit is expanding the availability of your QuickBooks accountant support team. Service availability is based on your...

Free Cash-flow Profitability Advisory Ecosystem Enlightenments QuickBooks Integration Financial strategies Clear Path to Cash Advisor

Ecosystem Enlightenment: Clear Path to Cash Advisor

This Ecosystem Enlightenment focuses on Clear Path to Cash Advisor.

Free Annual Recertification Intuit QuickBooks ProAdvisor Program Ending Soon

QuickBooks ProAdvisor Recertification Due by June 30, 2026

Part of what it means to be a 'Certified' QuickBooks ProAdvisor is maintaining your 'certification'. That means participating in the annual...

Free Top ProAdvisors 2025 ProAdvisor Awards

June 17 QBTalks is Our Annual 'Top Advisor' Show

Several of Insightful Accountant’s 2026Top Advisors will come together for the June 17 QBTalks Show "Live from Scaling New Heights" to discuss what...

2026 Top Advisor Awards Intuit ProPartner Program

Comparing Intuit ProPartners with Insightful Accountant Top Advisors

Around the middle of last month Intuit formally announced their 'next step' in the evolution of the ProAdvisor Program which is nearly 30 years old....

Free Practice Management Atlura CaronBletzer

Atlura Practice Management System

CaronBletzer, a national accounting firm specializing in employee benefit plan audits, has announced the release of Atlura, a practice management...

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Effective Cash Flow Forecasting: Planning for Growth and Stability

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Capacity Planning and Staff Utilization

Capacity Planning and Staff Utilization

September 16, 2026 · 11:30 AM ET

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Migrating From QuickBooks Desktop

Migrating From QuickBooks Desktop

September 16, 2026 · 2:00 PM ET

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Difficult Conversation Every Advisor Must Master

Difficult Conversation Every Advisor Must Master

September 17, 2026 · 2:00 PM ET

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The CAS Opportunity: CAS is the Future

The CAS Opportunity: CAS is the Future

September 23, 2026 · 12:00 PM ET

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The Truth About Doing Taxes With AI

The Truth About Doing Taxes With AI

September 24, 2026 · 12:00 PM ET

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Beyond the P&L: Uncovering True Profitability For Agriculture Clients

Beyond the P&L: Uncovering True Profitability For Agriculture Clients

September 29, 2026 · 12:00 PM ET

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When AI Does the Bookkeeping: Where Accountants Create Value Next

When AI Does the Bookkeeping: Where Accountants Create Value Next

September 30, 2026 · 2:00 PM ET

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