William Murphy

William (Bill) Murphy, better known as "Murph," is responsible for day-to-day technical content. He is also serves as Administrator for the Top Advisor Awards Program. Murph is an Advanced Certified ProAdvisor with over 30 years of QuickBooks consulting experience. He has more than 45 years of experience in Business, Finance and Public Accounting. For many years Murph was the “anchor” of the National Advisor Network’s online forum (now the Woodard forum) and three-time consecutive winner of the NAN Online MVP award. Murph has published numerous articles in industry publications and served as Technical Editor for Business Analysis with QuickBooks by Wiley Publishing.
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Insightful Accountant's 2026 Top U.S. ProAdvisor Awards

Insightful Accountant is proud to announce the Top 100 U.S. ProAdvisor recipients for 2026. 

After 30 years ProAdvisor is evolving, meet Intuit ProPartner.

After 30 years it's time for the QuickBooks ProAdvisor Program to evolve, and it is, meet the new Intuit ProPartner Program.

Insightful Accountant's 2026 Top Advisor Awards

Insightful Accountant is proud to announce the Top U.S. Tax Advisor, the Top U.S. Up-n-coming ProAdvisor and the Top International ProAdvisor award...

ProConnect Tax (Beta) is heading to Intuit Accountant Suite

Now that tax season is over for the vast majority, it’s a perfect time to test new ‘tax preparation’ features.

Straight-forward Seven Inventory Solution Comparison

We undertook an analysis of Acctivate, Cin7, Finale, Fishbowl, Order Time, SOS and Unleashed inventory solutions that integrate with QuickBooks...

The ERP Update has the Intuit Enterprise Suite Spring 2026 rollout

Intuit has just rolled out the Spring 2026 release for Intuit Enterprise Suite and we have the latest features and enhancements over at The ERP...

Our May 20 QBTalks Show is Prepping for Scaling New Heights

On Wednesday, May 20 at 2:00 PM (Eastern), Woodard’s Deborah Defer with Woodard will join Murph for QBTalks to look at the upcoming Scaling New...

Join us for Part 2 of our Top 5 Categorical Awards Show

We revealed six of the twelve Award Categories last Thursday with the Top 5 ProAdvisors in each. Join us this Thursday as we reveal the Top 5...

Join us Today for What's The Buzz featuring The ERP Update

Join Amiee Keenan and William "Murph" Murph at 4:00 PM Eastern on Today, Tuesday, May 12, 2026, for this 20-minute chat introducing The ERP Update, a...

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Aug 12
QBTalks-Apps: QuickBooks Capital The New QuickBooks Lending Overview

QBTalks-Apps: QuickBooks Capital The New QuickBooks Lending Overview

August 12, 2026 · 2:00 PM ET

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Cash Flow Talks August: Working Capital Management: Unlocking Cash Flow from Operations

Cash Flow Talks August: Working Capital Management: Unlocking Cash Flow from Operations

August 14, 2026 · 11:00 AM ET

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Aug 18
Tech Stack Assembly: Your AI Policy Isn't Built for What's Coming: Building an AI Handbook for the Agentic Future

Tech Stack Assembly: Your AI Policy Isn't Built for What's Coming: Building an AI Handbook for the Agentic Future

August 18, 2026 · 2:00 PM ET

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Aug 20
TPN Tax Talks August: Tax Tech Stack and AI

TPN Tax Talks August: Tax Tech Stack and AI

August 20, 2026 · 12:00 PM ET

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Aug 20
Mastering Strategies for Growth Class #10: Stop Reporting the Past: Turn Numbers into Decisions

Mastering Strategies for Growth Class #10: Stop Reporting the Past: Turn Numbers into Decisions

August 20, 2026 · 2:15 PM ET

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Aug 20
AI Talks: MCP Explained: How to Make Your Tools Work Together

AI Talks: MCP Explained: How to Make Your Tools Work Together

August 20, 2026 · 3:30 PM ET

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Aug 25
IA Marketing Talks: The 4-Question Fix for Closing Better Clients

IA Marketing Talks: The 4-Question Fix for Closing Better Clients

August 25, 2026 · 2:00 PM ET

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Aug 27
Figured: From Compliance to Advisory: Building an Ag Accounting Practice

Figured: From Compliance to Advisory: Building an Ag Accounting Practice

August 27, 2026 · 12:00 PM ET

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Aug 28
Suite Success: Running Your Entire Firm with Intuit Accountant Suite

Suite Success: Running Your Entire Firm with Intuit Accountant Suite

August 28, 2026 · 12:00 PM ET

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