William Murphy

William (Bill) Murphy, better known as "Murph," is responsible for day-to-day technical content. He is also serves as Administrator for the Top Advisor Awards Program. Murph is an Advanced Certified ProAdvisor with over 30 years of QuickBooks consulting experience. He has more than 45 years of experience in Business, Finance and Public Accounting. For many years Murph was the “anchor” of the National Advisor Network’s online forum (now the Woodard forum) and three-time consecutive winner of the NAN Online MVP award. Murph has published numerous articles in industry publications and served as Technical Editor for Business Analysis with QuickBooks by Wiley Publishing.
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Applications and Nominations for Top Advisor Awards Still Being Accepted

It's time for this week's reminder... Applications and Nominations for the 2026 Top Advisor Awards are still being accepted.

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Until recently, only Administrators could work with multi-entity functions. This meant that senior company personnel had to handle various tasks...

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Kicking off this year's DigitalCPA event at the Opening Remarks and Keynote was Erik Asgeirsson, President and CEO of CPA.com. Erik Asgeirsson was...

Happy Bûche de Noël from Insightful Accountant

The Yule log dessert, orBûche de Noël, is a French Christmas cake symbolizing the ancient tradition of burning a large log for the winter...

QBTalks-Apps - A Realm By Any Other Name

Insightful Accountant will premier our new QBTalks-Apps Show on January 7, 2026 at 2:00 PM Eastern. The theme of this show is "A Realm By Any Other...

Now's the time to Apply for Top 100 ProAdvisor

Why wait to see if your best friend nominates you for the Top 100 ProAdvisors? They've had only five months already to do so. If you wait around much...

QuickBooks Desktop Crashing after Payroll Update Error

Earlier today, my phone started ringing, and my cellular phone texts started dinging with messages about users of QuickBooks Desktop crashing when...

Santa Claus is Coming to Town and bringing you 2 QBTalks per Month for 2026

New for 2026, Insightful Accountantwill host twice as many QBTalks webinars per month. 

New Year's Predictions from Digits' Jeff Seibert

The accounting industry is at an inflection point: rising workloads, talent shortages, and PE-driven consolidation are colliding with rising demand.

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Oct 13
The CAS Craze: The service model of forward-looking practices

The CAS Craze: The service model of forward-looking practices

October 13, 2026 · 11:00 AM ET

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Oct 15
Build an Advisory Firm Clients Stay With

Build an Advisory Firm Clients Stay With

October 15, 2026 · 2:00 PM ET

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Oct 15
Choose Your Firm: What kind of accounting firm do you want to be?

Choose Your Firm: What kind of accounting firm do you want to be?

October 15, 2026 · 3:30 PM ET

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Oct 21
Mastering Ag Advisory: Budgets, Scenarios and Succession Planning

Mastering Ag Advisory: Budgets, Scenarios and Succession Planning

October 21, 2026 · 12:00 PM ET

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Oct 22
Five Easy Ways to Use AI This Tax Season

Five Easy Ways to Use AI This Tax Season

October 22, 2026 · 12:00 PM ET

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Oct 28
Transactional vs Advisory: Where Do You Stand?

Transactional vs Advisory: Where Do You Stand?

October 28, 2026 · 12:00 PM ET

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Oct 28
You Already Know Enough: How to Start Your First CFO Advisory Conversation.

You Already Know Enough: How to Start Your First CFO Advisory Conversation.

October 28, 2026 · 2:00 PM ET

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Oct 29
The Weekly A/P: Transforming Ingredients into Intel

The Weekly A/P: Transforming Ingredients into Intel

October 29, 2026 · 2:00 PM ET

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Nov 10
From Bill Pay to CAS: Building Your Firm's Next Growth Engine

From Bill Pay to CAS: Building Your Firm's Next Growth Engine

November 10, 2026 · 11:00 AM ET

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Nov 10
The Software-First Payments Revolution: From Transaction to Trust

The Software-First Payments Revolution: From Transaction to Trust

November 10, 2026 · 12:30 PM ET

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Nov 10
How to Reduce B2B Credit Card Processing Fees

How to Reduce B2B Credit Card Processing Fees

November 10, 2026 · 2:00 PM ET

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