Class #3: Value Proposition Power
In this third class with Debra Kilsheimer, Value Proposition Power, accounting and bookkeeping professionals learn how to clearly define what makes their business different and why the right clients should choose them. Debra breaks down how to move beyond generic service lists and create a clear, client-focused value proposition that attracts better leads, supports pricing confidence, and drives real business growth. You will learn how to speak in client language, highlight outcomes instead of tasks, and turn clarity into momentum.