Today's Monday Minute serves to remind ProAdvisors, Accountants, Bookkeepers, Business Consultants and QuickBooks Online users of the pricing changes for various QuickBooks Online SKUs that will take place as of August 1, 2026.
Beginning August 1, 2026, the updated pricing (shown in the chart above) for both client-billed and accountant-billed QuickBooks Online Essentials, Plus, and Advanced subscriptions will be reflected on each subscription’s next billing date. (Note: pricing displayed on the QuickBooks website will not be updated until August 3, 2026.)
The exact date of price changes depends on individual subscriptions. Intuit will honor promotional pricing through the duration of any applicable promotion. Once the promotion ends, the relevant price increase will go into effect as of the applicable subscription date. Newer clients will retain their current price until their sixth month of tenure. The price change will be reflected in the sixth month of the subscription.
The structure of the ProAdvisor Preferred Pricing program will remain the same. Revenue share payouts will reflect the price changes for QuickBooks Online and QuickBooks Online Payroll. Your firm can still pass along a 50% discount for QuickBooks Online and QuickBooks Online Payroll to eligible clients for 3 months following a 30-day free trial period.
Pricing for QBO Free, Lite, Ledger and Simple Start are not impacted by these price changes. Both QBO Free and Lite are new product offerings for small, early-stage clients to help them track income and expenses. They are currently being offered at 'no cost.' After evaluating the needs of QBO Ledger and Simple Start clients, Intuit has determined that pricing will remain the same for present.
Though not listed in the chart above, Intuit Enterprise Suite pricing is not changing as of August 1, 2026. IES pricing is customized to each customer and set by contract. Therefore, pricing changes are not applicable to IES customers at this time.
All clients impacted by these changes have been notified not later than 30-days prior to their actual pricing change either for the August 1 change, or a later change cate based on their current subscription or promotional pricing.
Disclaimers:
Content, including the pricing table, adapted from Intuit media sources. Insightful Accountant publishes such adaptations for educational and informational purposes only. Intuit pricing of QuickBooks or other Intuit products is under the exclusive purview of Intuit. Insightful Accountant is not responsible for any price changes or adjustments that might take place between the time that the original media source content related to these pricing adjustments becuse available and the actual date and hour this feature was published.
QuickBooks Online products (various SKUs) and Intuit Enterprise Suite are trademarked products of Intuit of Mountain View, CA.
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