If you've been recognized this year (2025) or in any of the past dozen years as a ProAdvisor Award recipient including Top 100 ProAdvisors, Top 25 Up-n-coming ProAdvisors, Top 50 International ProAdvisors, or any of the various ProAdvisor Categorical Awards (QBO, QBD, Educator, Niche, etc.) or Major Awards (ProAdvisor of the Year: US, Up-n-comer, International, etc.) recipients I would love to visit with you this year at Scaling New Heights. While I may be around the Insightful Accountant - Be Insightful Booth from time to time, I will also be conducting a lot of interviews, so the best time to say "Howdy, Murph" will be at the Insightful Accountant ProAdvisor Reception.
The Reception will be Monday night, June 23, 2025. By that time, the Major and Categorical Awards for 2025 will have been announced earlier that morning. That means recipients will especially be 'honored' at the reception, and each of you will have the opportunity to visit with this special group I like to call "the best of the best."
The Reception isn't being held at the Conference Hotel. Rather, it's going to be at "Howl at the Moon" in Orlando. The reception formally opens at 7:00 PM (Eastern), but shuttles will start running from the Convention Center to the Reception location at 6:30 PM.
I had the opportunity to visit briefly with a few Award Recipients last year at Scaling New Heights. Still, Gary, Bob, and the rest of the Insightful team kept me so busy I didn't get to greet nearly as many of you as I would like... especially since there were so many 'newbies' last year who cornered me to ask how "they could be in the Top 100."
So once again, I'm personally extending to all you Award Recipients my invitation to come share your award experiences with me.
I especially want to thank the sponsors who are making this 'one of a kind reception' possible: PayTrace, ADP, Zoho, Finatical, G-Accon, Relay, Zaptiva and Scaling New Heights. And if you represent one of these great companies, and I haven't met your previously, come visit me so we can get you on a plan to 'editorialize' your app, software or service.