--- title: 2026 Top Advisor Awards Launch Tonight description: The 2026 Top Advisor Awards (which every calls the Top 100 ProAdvisors) process launches tonight, August 29, 2025 at 6:00 PM Eastern. --- [Insightful Accountant | Blog ](https://blog.insightfulaccountant.com) # [2026 Top Advisor Awards Launch Tonight](https://blog.insightfulaccountant.com/2026-top-advisor-awards-launch-tonight) Written by [William Murphy](https://blog.insightfulaccountant.com/author/william-murphy) | Aug 26, 2025 4:45:00 AM *** ***The 2026 Top Advisor Awards open tonight. Applications and Nominations (by third-parties)*** ***begin at 6:00 PM Eastern, August 26, 2025. *** *** **The 2026 Top Advisor Awards** For 2026, the ***Insightful Accountant* Top Advisor Awards **will be available to more professionals than ever by recognizing a fourth group of Advisors, the ***Top 25 Tax Advisors*** in addition to the ***Top 100 U.S. ProAdvisors***, the ***Top 25 Up-n-coming ProAdvisors, ***and the*** Top 50 International ProAdvisors***. 2026 also sees the introduction of a new centralized ‘[Awards Portal](https://survey.zohopublic.com/zs/00DALX)’ that allows individuals to apply for the various awards or nominate Advisors from a single website. Applications and Nominations for all four award groups will be accepted starting at **6:00 PM Eastern** on **August 29, 2025**. A single ‘Nomination form’ allows third parties to nominate their favorite Advisors regardless of the Award Group. The nomination period by third parties ends at **11:59 PM Pacific** on **December 9, 2025**. Applicants will have until **11:59 PM Pacific** on **March 3, 2026**, to complete their formal applications, whether they were nominated by a third party or applied directly. Applicants are not required to complete their applications in one sitting; they can supplement their applications on a come-and-go basis, allowing them to enter training and certifications as earned, or record apps as used (*referred to vendors or implemented for clients*). Qualified applicants will appear on a ballot during a four-week voting period, starting approximately two weeks after the close of applications. Award Qualification information[ i](https://blog.insightfulaccountant.com/2026-top-advisor-awards-launch-tonight)s outlined in yesterday's [Top Advisor Awards feature](https://blog.insightfulaccountant.com/2026-top-advisor-awards-qualifications).  **Nominate or Apply for the 2026 Top Advisor Awards **[HERE](https://survey.zohopublic.com/zs/00DALX)**. ** **2026 Award Program Sponsors ** Sponsors are the lifeblood of these awards; without sponsors, the Top Advisor Awards would not be possible. We want to thank each of our 2026 Award Sponsors.  You can find out more and support our 2026 Advisor Award sponsors by visiting our [ProAdvisor Awards Sponsors webpage](https://info.insightfulaccountant.com/top100-audience-interest?__hstc=65293814.22f5b81038381b77c9fbabdc8e3eda0d.1753029256824.1753029256824.1753034004663.2&__hssc=65293814.1.1753034004663&__hsfp=1878983857)**[!](https://info.insightfulaccountant.com/top100-audience-interest?__hstc=65293814.22f5b81038381b77c9fbabdc8e3eda0d.1753029256824.1753029256824.1753034004663.2&__hssc=65293814.1.1753034004663&__hsfp=1878983857)** **About Insightful Accountant’s Top Advisor Awards** Since its inception, ***Insightful Accountant*** has been the awarding entity and administrator for the ProAdvisor Awards Program, which recognizes the best QuickBooks ProAdvisors worldwide. With the 2026 incorporation of the Top Tax Advisors (who are not required to be ProAdvisors) into the overall awards program, the program is now referred to as the “***Top Advisor Awards***” since not all recipients may hold the title of ProAdvisor. Applicants for these prestigious programs are ranked based on their performance across various criteria, measuring everything from QuickBooks knowledge to utilizing the best tools & partner apps within the QuickBooks ecosystem that contribute to solid practice growth. Tax Advisors will be held to similar standards based upon Intuit’s Tax-offering ecosystem. **Intuit**, **QuickBooks**, and the **QuickBooks ProAdvisor Program** have participated in a sponsoring advisor capacity every year since the inception of the awards.** *(****Insightful Accountant* actively monitors the nomination and application process to determine candidate qualification and equivalency and coordinates with Intuit officials and the QuickBooks ProAdvisor Program should questions arise.*) * [View full post](https://blog.insightfulaccountant.com/2026-top-advisor-awards-launch-tonight) ```json { "@context" : "http://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "William Murphy" }, "dateModified" : "2025-09-01T00:40:45.020Z", "datePublished" : "2025-08-26T04:45:00Z", "headline" : "2026 Top Advisor Awards Launch Tonight", "image" : { "@type" : "ImageObject", "height" : 1024, "url" : "https://44667097.fs1.hubspotusercontent-na1.net/hubfs/44667097/896WX1024H.png-all%20badges-1.png", "width" : 896 }, "mainEntityOfPage" : "https://blog.insightfulaccountant.com/2026-top-advisor-awards-launch-tonight", "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "height" : 60, "url" : "/hs/hsstatic/content_shared_assets/static-1.4092/img/default-amp-logo.png", "width" : 60 }, "name" : "Insightful Accountant | Blog" } } ```